Established in 1995 and designed by NEPENTHES CEO Keizo Shimizu, NEEDLES launched as a brand to project Shimizu’s vision tracing back over 30 years of experience in visiting and introducing products from around the world. In 2010, a new label - REBUILD by NEEDLES - , was added within the collection, centering around the concept of clothes once mass produced and left without purpose, rebuilt (reconstructed).