MAXFIELD LA

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EMERGING AS A PURVEYOR OF MADE-TO-MEASURE COUTURE CHILDREN’S SHOES, THE CELINE BRAND HAS MATURED INTO A HOUSEHOLD NAME KNOWN FOR FLAWLESS QUALITY AND A FOCUS ON MODERN SPORTSWEAR. EXPANDING INTO READY-TO-WEAR COLLECTIONS IN THE ‘60S, INCLUDING A RANGE OF ACCESSORIES AND FOOTWEAR FOR ADULTS, CAME NATURALLY AFTER THE SUCCESS OF THE FRENCH FASHION HOUSE’S ORIGINAL NICHE.
ARMED WITH YEARS OF TRANSFORMATIONAL SUCCESS FROM HIS DIRECTION AT DIOR HOMME AND SAINT LAURENT, CURRENT ARTISTIC DIRECTOR HEDI SLIMANE HAS USHERED IN A NEW ERA OF CELINE. BOLD AND UNAPOLOGETIC, SLIMANE DELIVERS THE BOURGEOIS PARISIAN ELEGANCE OF THE CELINE PERSONA WITH A BIT OF ‘70S CHARM AND HIS ROCK N’ ROLL EDGE. MAINTAINING THE IMPECCABLE CRAFTSMANSHIP OF THE BRAND’S LEGACY, THE DESIGNER EFFORTLESSLY BLENDS TEXTURES, INTRODUCING LEATHER JACKETS, FLARED JEANS AND MINI DRESSES TO THE MIX. REVEALING A MORE INDIVIDUALISTIC, UNRESTRAINED CHARM THAT IS CHARACTERISTIC OF BUDDING GENERATIONS, THE FRENCH COUTURIER SEAMLESSLY INTEGRATES THE EASE AND ADAPTABILITY OF ARCHIVE CELINE WITH AN ENERGETIC EDGE THAT FEELS CURRENT. BY SIMPLIFYING THE BRAND NAME AND LOGO, AS WELL AS RETURNING TO THE SYMBOLIC ‘TRIOMPHE’ MONOGRAM, SLIMANE REINSTATES THE HOUSE’S MINIMALIST HERITAGE AND CONTINUES TO EVOLVE THE RICHLY THREADED CONVERSATION.

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